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How to Opt Out of Zeta Global
Zeta Global is registered as a data broker with the State of California. Under the CCPA/CPRA (and the Delete Act) you can demand it delete your personal information and stop selling it — even if you aren't a California resident, most brokers process requests from anyone.
Opt out directly at Zeta Global →The broker's own opt-out instructions
For deterministic (fully identifiable) data, a request can be made here: https://privacyportal-cdn.onetrust.com/dsarwebform/bc2d3301-11a5-4de5-b15e-ce796187a352/d0720d0f-d427-4a7d-a773-5d6793229f15.html, For programmatic data (which is maintained in a pseudonymous format), this tool enables individuals to exercise CCPA rights: https://zetaglobal.com/rights-request/
What it says it collects
✗ Data on minors✗ Account logins / security codes✗ Government ID numbers✗ Citizenship / immigration status✗ Union membership✓ Sexual orientation✓ Gender identity✗ Biometric data✓ Precise geolocation✗ Reproductive health data
Its 2024 privacy-request numbers (self-reported)
| Deletion requests received | 137,625 |
| — complied in whole | 27,525 |
| — complied in part | 0 |
| — denied | 110,100 |
| Median days to respond | 62 |
| Opt-out-of-sale requests received | 10,164 |
| — complied in whole | 2,033 |
| — denied | 8,131 |
Note: by its own filing, Zeta Global denied 80% of the deletion requests it received in 2024.
Contact
www.zetaglobal.com · [email protected]
There are 500+ registered data brokers. Paid services like Incogni and DeleteMe submit and chase removal requests for you across hundreds of brokers at once. Our comparison of data-removal services →
Source: California Data Broker Registry (CPPA) — self-reported filings, retrieved 2026-07-18. Request statistics are the broker's own reported 2024 CCPA numbers. Blank items mean the broker did not answer that question, not "no."