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How to Opt Out of Sterling Data Company
Sterling Data Company is registered as a data broker with the State of California. Under the CCPA/CPRA (and the Delete Act) you can demand it delete your personal information and stop selling it — even if you aren't a California resident, most brokers process requests from anyone.
Opt out directly at Sterling Data Company →The broker's own opt-out instructions
We provide a form on our website, found after our website's privacy policy, (the form and the policy are both directly accessible via hyperlink on a conspicuous banner located at the bottom of each page of the website), which allows anyone to request an opt-out of whatever they request to be opt-ed out of. California residents (as defined in relation to the CCPA) are informed of their CCPA-given rights for opting-out and conducting other actions/exercising rights in relation to their personal information under the CCPA. This is in the final part of our privacy policy, which is just prior to the form, both of which are on the same page. Additionally just prior to the form we also provide an email address for anyone to ask questions or otherwise contact us. In all requests, we would first verify the identity of the requesting person, and may verify their state/jurisdiction as well, before carrying out the request. Consumers are notified of this prior to filling out the form. At present, we DO NOT sell any personal information (as defined under the CCPA) that we may collect through or during a consumer's access or use of our website.
What it says it collects
✗ Data on minors✗ Account logins / security codes✗ Government ID numbers✗ Citizenship / immigration status✗ Union membership✗ Sexual orientation✗ Gender identity✗ Biometric data✗ Precise geolocation✗ Reproductive health data
Its 2024 privacy-request numbers (self-reported)
| Deletion requests received | 7,390 |
| — complied in whole | 736 |
| — complied in part | 0 |
| — denied | 6,654 |
| Median days to respond | 15 |
| Opt-out-of-sale requests received | 7,369 |
| — complied in whole | 730 |
| — denied | 6,639 |
Note: by its own filing, Sterling Data Company denied 90% of the deletion requests it received in 2024.
Contact
sterling.ai · [email protected]
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Source: California Data Broker Registry (CPPA) — self-reported filings, retrieved 2026-07-18. Request statistics are the broker's own reported 2024 CCPA numbers. Blank items mean the broker did not answer that question, not "no."